Recently we’ve discussed the importance of incorporating newsletters into your marketing plans and how to make them great. Well, great newsletters need readers, right? But of course!
If you’ve already started using newsletters to communicate with your current and potential customers, you most likely have some sort of call-to-action on your website urging new visitors to “sign up” or “join” your mailing list. But it doesn’t have to stop there. It’s time to get “mocial!”
What in the world is “mocial?” In a nutshell, it’s a silly sounding word that summarizes the wave of the future. The world is mobile and interconnected personally and professionally through social media. While most companies are engaging with consumers online, very few are using these channels to grow their opt-in lists.
As luck would have it, we’ve found a handy-dandy infographic that shows how your company can use these social media apps and mobile tools to get “mocial” with your email list.
